Sunday, 13 October 2013

Target Audience

My target audience will be for mainly the male sex as, in most circumstances, it was mostly boys and men that performed Rock music back in the 1950's and i will obviously want to aim my magazine to the correct demographic in order to achieve the best response from the mag and what better way to do this than to derive my information from the source of the music, the age span is fairly lenient, however for specificity i would put a 16-30 age bracket on the demographic age range, this is because the magazine will encounter all forms of the Rock N Roll lifestyle including expletive content which would be inappropriate to under 16's and most likely be uninteresting for anyone over the age of 30.

The magazine will have it's main focus on rock bands, not only music-wise, but lifestyle-wise also, so bands such as The Rolling Stones will fit the cast perfectly as characters such as Keith Richards and Mick Jagger have walked the many roads of the rock and road lifestyle (Sex, Drugs, Rock N Roll so to speak).

I intend to make the magazine aesthetically superior to other magazines in order to catch the eye of the potential buyers, this will be through interesting photos using the rule of thirds to capture the professional essence of published magazines as well as a consistent colour scheme and interesting style.

To sum up my Target Audience as specifically as possible, the magazine will be aimed at an 18 year old male who is into classic rock more so than modern music, who doesn't usually buy music magazines and only requires a basic music knowledge to understand and feel appropriately addressed by the magazine.

1 comment:

  1. "it is mostly boys and men that listen to Rock music"

    My word. Massive generalisation here Sam! Treadlightly.

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