Showing posts with label Research. Show all posts
Showing posts with label Research. Show all posts

Friday, 22 November 2013

Front Cover Feedback v1

after analysis I concluded that the "End Of An Era" tagline was not bold enough to stand out amongst the background and I will therefore have to Bolden it, along with the other text on the main image. Also the image of the crowd i have used is not a picture i have taken so i will need to replace it.


Sunday, 17 November 2013

Magazine Inspiration

Today i saw a feature in an NME issue featuring Nirvana, the text layout at the bottom right of the front cover, where the text is in alternating coloured boxes of Yellow and White is particularly attractive, i will strongly consider using this feature in my magazine as i feel it will give my magazine a certain degree of realism and feel.

Sunday, 10 November 2013

Magazine Cover Art Inspiration

This photo of the Flying Pickets is an inspiration for my front cover art, as this type of photo has the semiotic of, "You can see me, but not all of me" which is a very Rock-like image as it implies this Rock star lifestyle behind closed doors.

As result this image achieves maximum effectiveness in portraying my overall feel of the magazine, and shows a clear dedication to detail.

Thursday, 7 November 2013

Uses and Gratification theory

The theory suggests that people use certain media forms to satisfy their needs, Blumler and Katz believed that the audiences consume the media for different needs and different ways, and the audience rely on the media to provide this information. People use the media for these reasons;

. To ESCAPE
. To be INFORMED and EDUCATED
. To IDENTIFY with the characters
. To be ENTERTAINED
. To INTERACT

Sunday, 20 October 2013

Magazine Terminology

1/Masthead: The name and logo of the magazine

2/The Lead: The introduction to a text, usually bold or in capitals to catch the eye

3/Body Copy: the main article of text (usually grammatically correct) (Usually in Columns)

4/Serif Font: Font which has small bars (serifs) at the end of each letter (Like This Text)

5/Sans Serif Font: Font which does not have serifs present (Like This Text)

6/Drop Capitals: A significantly larger letter at the start of a text  (Like This)

7/Cross Head: small sub-heading to divide two bodies of text (Usually a quote from the text)

8/White Space: Any blank parts of the page

9/Mode Of Address: How the magazine talks to the audience

10/Sell Lines: Like a motto for the magazine (Kerrang- Life Is Loud)

11/Banners: Text made to stand out due to the contrasting background colour (Like This)

12/House Style: the overall, trademark like layout of the magazine, almost like the identity of the mag

13/Boarders: The gaps at the ends of pages

14;Gutters: Where the two pages meet in the middle and there is no text

15/Leading: The gaps between the lines of text in the mag

16/Kerning: The space between letters in the mag

17/Strapline: A secondary headline just below the main headline

18/Bylines: Credits to the people who produced each article including photo credits and data sources

19/Anchorage: When text and images go hand in hand and are relevant to eachother, supporting eachother






Friday, 18 October 2013

Ideology

The use of ideology is almost semiotic-like in the sense that photos are taken in a specific way to subliminally promote certain themes about a place.


For example the photo above was taken by a school clearly trying to promote the technological side of education and showing that their computer facilitates are of a high standard and superior to other schools, you can see this from the photo, it does not have to say it what so ever, you can quite simply see the ideological influence of the image.



On the contrary, the image above was taken to promote a more traditional approach to education which would appeal to parents wanting to chose a successful school for their child(ren). But once again, you need not read this, you get it all from the image.

Sunday, 13 October 2013

Moral Panic

Moral Panic is an instance of public anxiety or alarm in response to a problem regarded as threatening the moral standards of society. for example after the events of September 11th, a fear of middle-eastern people developed known informally as "Islamaphobia". this resulted in may middle-eastern people being discriminated against due to their ethnicity and religious preference, on the basis that is was a middle-eastern organisation (Al-Qaeda) who orchestrated, governed, and conducted the attacks. This resulted in the moral constituency being damaged severely, some may say the damage done will never heal. Another example of Moral Panic is the supposed affiliation between homosexuals and HIV/AIDS where there is a terrible stigmatism that all gay people have the disease and it was "A curse sent from god for being gay" and the "Gay Plague" which of course is completely incorrect and an outrageous allegation, including asylum seekers the list of stigmatisms towards certain groups of people which causes a public distress grows by the day. This process can also be referred to as "Folk Devil".

Stanley Cohen (Sociologist) actually observed that the media's impact upon events through their "Folk Devil" approach to events only ever intensified them and often the media would lie in attempts to sell more papers, however they would indirectly influence the events to follow, often negatively. For example in  1972 found that minor fights between Mods and Rockers in beach-side resorts were very much sensationalised by the media. One headline was “Wild ones invade seaside town – 97 arrests”.  In fact there were only 24 arrests. Cohen found that the media reporting led to increased policing which actually intensified the problem. More recently moral panics and consequent amplification have occurred about raves, football hooligans, girl gangs and terrorist threats.

Friday, 11 October 2013

Mood Board


This is a mood board portraying all of the conventional themes and stereotypical ideologies about the life of a Rock artist, deriving from the origins of Rock N Roll in the 1950's and 1960's all the way through to present day musicians showing how Rock music has evolved throughout the decades and has kept some of the same traits, whilst gaining a few along the way.

The board gives the viewer a brief insight into the basics of primitive rock and its motivations, as well as the key equipment needed for most conventional rock groups.



Tuesday, 8 October 2013

Semiotics

Semiotics is the concept that everything used (in a magazine for example) has a reason for being that specific way (for example a Female based magazine being Pink or a cookery book having a kitchen background). These are used in all magazines to subliminally attract the potential buyer of the magazine to actually purchase the mag... one way semiotics is demonstrated is with the "Male Gaze" theory produced by Laura Mulvey. The Male Gaze is the theory that women are very effective at maintaining the concentration and focus of heterosexual men due to the sexual desire of the men acting upon the women, thus subliminally attracting the men to the films the women played in. This theory is detailed below...

Monday, 7 October 2013

InDesign

InDesign is a professional program which allows you to create a series of professionally tailored documents for a variety of scenarios (ours being a magazine). the excellent features of the program would allow us to create a professional-standard magazine for our studies by boasting such features as Gutters, Orphans and Widows, Wide Varieties of Text Formats and many other incredible features.


The above is an example of a magazines bare skeleton features with a title, tagline, picture and text with the use of all the features mentioned above.

Photoshop

Photoshop is a program which allows the user to alter images in any way possible, for better or for worse. Photoshop is often used to correct photos which have flaws in them (Red Eye, Spots, Etc) by removing the infringing elements of the photos in very advanced and effective ways, photos often maintain their natural character and you can very rarely notice Photoshop as it's ability to alter images whilst maintaining realism is second to none.

We used Photoshop to edit anything from people faces who needed spots removing with the Spot Removal tool, to completely removing bottles from a wall whilst trying to maintain the background of the picture.

Feminism

Over time, views of women in the media have dramatically changed as in this day and age we see respected female musicians get the gratitude they deserve, however going back 50 years and women were often indirectly scrutinised by male publishers of music magazines, whereas musicians like Adele are commended on their vocal ability and lyrical genius, 50 years ago in comparative to Adele, Marianne Faithful was often compared to cute animals and not given any graduation as a musician in her own right. This is just one of many examples of how feminism has altered the view society has on women and how women have used this to their advantage to gain their rightful honour musically.